Locations are used in order to manage where a display is located. The location tree is structured as listed below:

  1. Brand: This represents the name of the brand and serves as the starting point of the location tree structure.
  2. Country: Each brand must have at least one country associated with it. If the displays are present in multiple countries, you can add several countries within the brand. Within a country, you have the option to create either a region or a site.
  3. Region: Regions can be used to define a specific region within a country, such as a particular state or province, or even a town. Regions can contain multiple sites within them.
  4. Site: A site refers to a specific store or office where the displays are located. Sites can be individual physical locations, such as retail stores or offices. Each site can have its own set of displays. 
  5. Zone: Zones are used to pinpoint the exact location of a display within a site. For example, if a display is situated on the first floor of a building, that floor can be defined as its zone. By selecting a zone, you can view the players (or display units) that are present within that specific zone.